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Wealth Management Firms (RIAs) in Greensboro

15 wealth management firms are on this list. Of those that report regulatory assets on Form ADV, Smith Salley Wealth Management is the largest: $2.9 billion through Smith, Salley & Associates, LLC (filed ).

Holderness Investments Co follows with $661 million. The 15 advisers counted report $7.5 billion together; the ten largest hold 89% of it, and half report less than $322 million.

Where the $7.5BN sitsThe 15 firms counted, by size. The bar is each size band's share of the combined dollars.
  1. $1BN to $5BN39%1 firm
  2. $500MM to $1BN24%3 firms
  3. Under $500MM37%11 firms

Latest Form ADV of each, filed Jan 2026 to Sep 2026. Read ; sources at the end of the page.

Wealth management firms listedList of November 2026; 15 are wealth managers
15
Combined assets15 counted; as filed to Sep 2026
$7.5BN
Largest: Smith Salley Wealth ManagementAs filed
$2.9BN
Median firmHalf of the 15 report less
$322MM
Held by the ten largestOf the $7.5BN combined
89%

Smith Salley Wealth Management, Holderness Investments Co and 1808 Capital Partners lead the Greensboro wealth management firms by assets

The fifteen largest by regulatory assets on their latest Form ADV. Together they report $7.5BN, 100% of the $7.5BN the 15 counted report.

  1. 1

    Smith Salley Wealth Management

    Wealth manager, Greensboro, NC

    $2.9BNRegulatory assets, Sep 2026

    86% high net worth, 6% other individuals, 6% businesses

    Individual clients
    1,093
  2. 2

    Holderness Investments Co

    Wealth manager, Greensboro, NC

    $661MMRegulatory assets, Mar 2026

    75% high net worth, 17% other individuals, 3% charities

    Individual clients
    324
  3. 3

    1808 Capital Partners

    Wealth manager, Greensboro, NC

    $645MMRegulatory assets, Sep 2026

    86% high net worth, 9% other individuals, 4% businesses

    Individual clients
    264
  4. 4

    Zuraw Financial Advisors

    Wealth manager, Greensboro, NC

    $520MMRegulatory assets, Feb 2026

    76% high net worth, 18% businesses, 6% other individuals

    Individual clients
    154
  5. 5

    Spartan Planning Group

    Wealth manager, Greensboro, NC

    $384MMRegulatory assets, Mar 2026

    82% high net worth, 12% other individuals, 6% pension plans

    Individual clients
    196
  6. 6

    Cascades Capital Asset Management

    Wealth manager, Greensboro, NC

    $383MMRegulatory assets, Mar 2026

    72% high net worth, 17% other individuals, 10% pension plans

    Individual clients
    329
  7. 7

    Capital Management

    Wealth manager, Greensboro, NC

    $383MMRegulatory assets, Mar 2026

    81% high net worth, 10% other individuals, 8% pension plans

    Individual clients
    232
  8. 8

    Financial Transparency

    Wealth manager, Greensboro, NC

    $322MMRegulatory assets, Jul 2026

    72% high net worth, 20% other individuals, 8% pension plans

    Individual clients
    227
  9. 9

    Carolina Financial Advisors

    Wealth manager, Greensboro, NC

    $241MMRegulatory assets, May 2026

    50% other individuals, 49% high net worth

    Individual clients
    473
  10. 10

    Level Wealth Management

    Wealth manager, Greensboro, NC

    $237MMRegulatory assets, Jan 2026

    98% high net worth, 2% other individuals

    Individual clients
    94
  11. 11

    Smith Partners Wealth Management

    Wealth manager, Greensboro, NC

    $196MMRegulatory assets, Mar 2026

    82% high net worth, 11% other individuals, 5% pension plans

    Individual clients
    118
  12. 12

    Strategic Advisory Partners

    Wealth manager, Greensboro, NC

    $191MMRegulatory assets, Mar 2026

    63% high net worth, 19% other individuals, 17% pension plans

    Individual clients
    333
  13. 13

    Sledge and Company Wealth Advisors

    Wealth manager, High Point, NC

    $183MMRegulatory assets, Apr 2026

    83% high net worth, 17% other individuals

    Individual clients
    194
  14. 14

    Terra Wealth

    Wealth manager, High Point, NC

    $152MMRegulatory assets, Mar 2026

    77% other individuals, 23% high net worth

    Individual clients
    572
  15. 15

    Hampel Investment Advisors

    Wealth manager, Greensboro, NC

    $110MMRegulatory assets, Mar 2026

    82% high net worth, 10% pension plans, 4% other individuals

    Individual clients
    41

Regulatory assets each adviser reported in its latest Form ADV. Each pin opens the filing behind the figure; the ranking rule and sources are at the end of the page. Read .

One firm holds 39% of the assets

How the 15 firms counted spread by size: most are small, the dollars sit at the top.

Every firm on one scaleEach dot is one firm's regulatory assets in its latest filing. Every dot is one adviser. Dollar scale is logarithmic.
Assets of each of the 15 firms counted, log scaleEach dot is one adviser and links to its row. Smith Salley Wealth Management $2.9BN; Holderness Investments Co $661MM; 1808 Capital Partners $645MM; median $322MM.$100MM$1BN$10BNSmith Salley Wealth Management: $2.9BNHolderness Investments Co: $661MM1808 Capital Partners: $645MMZuraw Financial Advisors: $520MMSpartan Planning Group: $384MMCascades Capital Asset Management: $383MMCapital Management: $383MMFinancial Transparency: $322MMCarolina Financial Advisors: $241MMLevel Wealth Management: $237MMSmith Partners Wealth Management: $196MMStrategic Advisory Partners: $191MMSledge and Company Wealth Advisors: $183MMTerra Wealth: $152MMHampel Investment Advisors: $110MMSmith Salley Wealth Management $2.9BNHolderness Investments Co $661MM1808 Capital Partners $645MMMedian $322MMAssets of each of the 15 firms counted, log scaleEach dot is one adviser and links to its row. Smith Salley Wealth Management $2.9BN; Holderness Investments Co $661MM; 1808 Capital Partners $645MM; median $322MM.$1BNSmith Salley Wealth Management $2.9BNMedian $322MM

One dot per firm counted. Read .

The 15 firms, by size
Under $500MM1137%$2.8BN
$500MM to $1BN324%$1.8BN
$1BN to $5BN139%$2.9BN
$5BN to $10BN00%$0
$10BN to $25BN00%$0
$25BN and over00%$0

Assets each reported in its latest filing; shares are of the $7.5BN combined, one row per firm. Read .

39%

of the assets reported sits with one firm, Smith Salley Wealth Management. The five largest hold 68%; 14 of 15 report under $1 billion.

39%Largest29%Next 432%Other 10
Who the 15 are
  1. Wealth managers15

Kind of each, from its Form ADV (Items 5.G and 6.A), October 2026.

Whose money it isShare of the 15 advisers' assets by type of client
  1. High net worth80%
  2. Other individuals12%
  3. Businesses4%
  4. Pension plans3%
  5. Charities1%
  6. Banks0%

Client types each adviser reports with its assets, latest filing; sums of filed figures.

Leaders beyond the ranking

Figures the main ranking does not compare: the most individual clients, the most high net worth clients.

The most individual clientsIndividuals each firm advises, high net worth and other, on its latest Form ADV (Item 5.D).
RankNameFigure
1Smith Salley Wealth Management1,093Sep 2026
2Terra Wealth572Mar 2026
3Carolina Financial Advisors473May 2026
4Strategic Advisory Partners333Mar 2026
5Cascades Capital Asset Management329Mar 2026
6Holderness Investments Co324Mar 2026
71808 Capital Partners264Sep 2026
8Capital Management232Mar 2026

Counts of clients as filed; a client is an account holder the adviser counts, not a household.

The most high net worth clientsHigh net worth individuals each firm advises, on its latest Form ADV (Item 5.D).
RankNameFigure
1Smith Salley Wealth Management683Sep 2026
21808 Capital Partners113Sep 2026
3Holderness Investments Co93Mar 2026
4Spartan Planning Group88Mar 2026
5Capital Management84Mar 2026
6Cascades Capital Asset Management84Mar 2026
7Level Wealth Management79Jan 2026
8Strategic Advisory Partners73Mar 2026

Counts of clients as filed; a client is an account holder the adviser counts, not a household.

The list is public. The warm path is not. Schedule a conversation

All 15 wealth management firms

A to Z, with each firm's regulatory assets, its clients, the share of its assets held for individuals and its private funds, each with a pin to its Form ADV.

Showing all 15 firms

Kind
Size
Order
Wealth Management Firms (RIAs) in Greensboro 15 firms, A to Z
OfficeAssetsBarClientsIndividualsPrivate funds
1808 Capital Partners
Wealth manager, Greensboro, NC.
Detail and sources for 1808 Capital Partners

Form ADV of One8zero8, LLC (CRD 332702), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $645MM; 5 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning and portfolio management for individuals. Clients (Item 5.D): 264 individuals, 113 of them high net worth; individuals hold 95% of its regulatory assets.

Files: SEC Form ADV.

$645MMSep 202627295%
Capital Management
Wealth manager, Greensboro, NC.
Detail and sources for Capital Management

Form ADV of Capital Management LLC (CRD 109416), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $383MM; 3 employees.

Tied to this row by the CRD the list cites from the filing.

Possible match by name only, not counted: The Capital Management Corporation (CRD 112242), registered adviser, filed , Glen Allen, VA.

Services on its Form ADV (Item 5.G): financial planning, portfolio management for individuals and selection of other advisers. Clients (Item 5.D): 232 individuals, 84 of them high net worth; individuals hold 91% of its regulatory assets.

Files: SEC Form ADV.

$383MMMar 202623891%
Carolina Financial Advisors
Wealth manager, Greensboro, NC.
Detail and sources for Carolina Financial Advisors

Form ADV of Carolina Financial Advisors, Inc. (CRD 118823), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $241MM; 7 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning, portfolio management for individuals, portfolio management for businesses and institutions, pension consulting, selection of other advisers, publications, market timing and educational seminars. Clients (Item 5.D): 473 individuals, 46 of them high net worth; individuals hold 100% of its regulatory assets.

Files: SEC Form ADV.

$241MMMay 2026474100%
Cascades Capital Asset Management
Wealth manager, Greensboro, NC.
Detail and sources for Cascades Capital Asset Management

Form ADV of Cascades Capital Asset Management, LLC (CRD 167102), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $383MM; 3 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning, portfolio management for individuals, pension consulting and selection of other advisers. Clients (Item 5.D): 329 individuals, 84 of them high net worth; individuals hold 89% of its regulatory assets.

Files: SEC Form ADV.

$383MMMar 202635889%
Financial Transparency
Wealth manager, Greensboro, NC.
Detail and sources for Financial Transparency

Form ADV of Envision Financial Transparency, LLC (CRD 297713), SEC registered adviser, filed : regulatory assets $322MM; 16 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning, portfolio management for individuals, pension consulting, selection of other advisers and educational seminars. Clients (Item 5.D): 227 individuals, 53 of them high net worth; individuals hold 92% of its regulatory assets. Placed by the city of its main office on its SEC record, since its Form ADV withholds the address as a residence.

Files: SEC Form ADV.

$322MMJul 202623592%
Hampel Investment Advisors
Wealth manager, Greensboro, NC.
Detail and sources for Hampel Investment Advisors

Form ADV of Hampel Investment Advisors, LLC (CRD 300246), SEC registered adviser, filed : regulatory assets $110MM; 1 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning and portfolio management for individuals. Clients (Item 5.D): 41 individuals, 28 of them high net worth; individuals hold 86% of its regulatory assets. Placed by the city of its main office on its SEC record, since its Form ADV withholds the address as a residence.

Files: SEC Form ADV.

$110MMMar 20265086%
Holderness Investments Co
Wealth manager, Greensboro, NC.
Detail and sources for Holderness Investments Co

Form ADV of Holderness Investments Co (CRD 106530), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $661MM; 8 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning, portfolio management for individuals, portfolio management for businesses and institutions and selection of other advisers. Clients (Item 5.D): 324 individuals, 93 of them high net worth; individuals hold 93% of its regulatory assets.

Files: SEC Form ADV.

$661MMMar 202633993%
Level Wealth Management
Wealth manager, Greensboro, NC.
Detail and sources for Level Wealth Management

Form ADV of Level Wealth Management LLC (CRD 301381), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $237MM; 3 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning and portfolio management for individuals. Clients (Item 5.D): 94 individuals, 79 of them high net worth; individuals hold 100% of its regulatory assets.

Files: SEC Form ADV.

$237MMJan 202694100%
Sledge and Company Wealth Advisors
Wealth manager, High Point, NC.
Detail and sources for Sledge and Company Wealth Advisors

Form ADV of Sledge and Company Wealth Advisors, LLC (CRD 336314), SEC registered adviser, filed , main office High Point, NC: regulatory assets $183MM; 4 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning and portfolio management for individuals. Clients (Item 5.D): 194 individuals, 53 of them high net worth; individuals hold 99% of its regulatory assets.

Files: SEC Form ADV.

$183MMApr 202620099%
Smith Partners Wealth Management
Wealth manager, Greensboro, NC.
Detail and sources for Smith Partners Wealth Management

Form ADV of Smith Partners Wealth Management, LLC (CRD 112231), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $196MM; 4 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning and portfolio management for individuals. Clients (Item 5.D): 118 individuals, 61 of them high net worth; individuals hold 93% of its regulatory assets.

Files: SEC Form ADV.

$196MMMar 202612393%
Smith Salley Wealth Management
Wealth manager, Greensboro, NC.
Detail and sources for Smith Salley Wealth Management

Form ADV of Smith, Salley & Associates, LLC (CRD 129614), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $2.9BN; 18 employees.

Tied to this row by the CRD the list cites from the filing.

Listed stocks, Form 13F-HR of Smith, Salley & Associates, LLC, quarter ended , filed .

Services on its Form ADV (Item 5.G): financial planning, portfolio management for individuals, portfolio management for businesses and institutions and selection of other advisers. Clients (Item 5.D): 1,093 individuals, 683 of them high net worth; individuals hold 93% of its regulatory assets.

Files: SEC Form ADV, SEC Form 13F.

$2.9BNSep 20261,12993%
Spartan Planning Group
Wealth manager, Greensboro, NC.
Detail and sources for Spartan Planning Group

Form ADV of Spartan Planning & Wealth Management, LLC (CRD 166599), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $384MM; 5 employees.

Tied to this row by the CRD the list cites from the filing.

Listed stocks, Form 13F-HR of Spartan Planning & Wealth Management, LLC, quarter ended , filed .

Services on its Form ADV (Item 5.G): financial planning, portfolio management for individuals and pension consulting. Clients (Item 5.D): 196 individuals, 88 of them high net worth; individuals hold 94% of its regulatory assets.

Files: SEC Form ADV, SEC Form 13F.

$384MMMar 202621394%
Strategic Advisory Partners
Wealth manager, Greensboro, NC.
Detail and sources for Strategic Advisory Partners

Form ADV of Strategic Advisory Partners, LLC (CRD 314842), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $191MM; 8 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning, portfolio management for individuals and pension consulting. Clients (Item 5.D): 333 individuals, 73 of them high net worth; individuals hold 82% of its regulatory assets.

Files: SEC Form ADV.

$191MMMar 202634682%
Terra Wealth
Wealth manager, High Point, NC.
Detail and sources for Terra Wealth

Form ADV of Terra Wealth Management, LLC (CRD 320643), SEC registered adviser, filed , main office High Point, NC: regulatory assets $152MM; 13 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning, portfolio management for individuals, portfolio management for businesses and institutions and selection of other advisers. Clients (Item 5.D): 572 individuals, 46 of them high net worth; individuals hold 100% of its regulatory assets.

Files: SEC Form ADV.

$152MMMar 2026572100%
Zuraw Financial Advisors
Wealth manager, Greensboro, NC.
Detail and sources for Zuraw Financial Advisors

Form ADV of Zuraw Financial Advisors, LLC (CRD 173129), SEC registered adviser, filed , main office Greensboro, NC: regulatory assets $520MM; 3 employees.

Tied to this row by the CRD the list cites from the filing.

Services on its Form ADV (Item 5.G): financial planning, portfolio management for individuals, selection of other advisers and educational seminars. Clients (Item 5.D): 154 individuals, 64 of them high net worth; individuals hold 82% of its regulatory assets.

Files: SEC Form ADV.

$520MMFeb 202616582%

Assets are the regulatory assets in the adviser's latest Form ADV (Item 5.F; solid bar). Clients are every client it counts (Item 5.D); Individuals is the share of its assets held for individuals, high net worth and other; private funds are the funds it advises (Item 7.B). Each pin opens the filing behind the figure. The square beside a name opens every figure with its filing and notes.

One firm holds 39% of the money

Three findings from the filings of the 15 firms counted.

  1. 39%

    of the $7.5 billion the 15 firms counted report is one firm's: Smith Salley Wealth Management. Without it, the other 14 report $4.6 billion.

    Assets, latest Form ADV of each; sums of filed figures

  2. $322MM

    is the median: half of the 15 report less, and 14 report under $1 billion.

    Assets, latest Form ADV of each

  3. 80%

    of their assets is high net worth money; the next largest client type is other individuals, at 12%.

    Client types each adviser reports with its assets; sums of filed figures

Questions

How many wealth management firms are there in Greensboro?

This list holds 15 wealth management firms in the Greensboro metro; 15 of them report regulatory assets on Form ADV, $7.5 billion together.

What are the largest wealth management firms in Greensboro?

By the regulatory assets they report: Smith Salley Wealth Management $2.9 billion, Holderness Investments Co $661 million, 1808 Capital Partners $645 million, Zuraw Financial Advisors $520 million, Spartan Planning Group $384 million.

How much do wealth management firms in Greensboro typically manage?

Of the 15 that report, the median reports $322 million in regulatory assets; 14 report under $1 billion.

How do you start a relationship with wealth management firms in Greensboro?

Each figure on this page carries a pin that opens the firm's Form ADV, which names its services, its clients and how to reach it. For fund managers and companies raising capital, Praxis Rock runs capital formation programs; see Raise Capital.

Sources and method

Who is listed
15 wealth management firms, 15 are wealth managers. Every SEC registered adviser with a main office in Greensboro-High Point, NC MSA (Census CBSA 24660) that reports $100 million or more in regulatory assets, half or more of them for individuals, less the firms our other lists carry as another kind.
Ranking rule
The top 20, every total, share and median, the charts and the answers to the questions use one set: the 15 advisers that report regulatory assets in their latest SEC Form ADV, with a main office in the Greensboro metro, that the filing itself ties to the row (the CRD the list cites, or the row's own website in Item 1.I), one figure per adviser. A name match with no such tie is shown in the row's detail only, never ranked or counted.
Our arithmetic
The $7.5BN, the median, shares, charts and boards are sums and medians of filed numbers over that one set; 0 firms with a figure outside it stay listed with the figure and the reason.
Pins
Each figure's pin opens the filing it comes from: the adviser's Form ADV as filed, or the SEC filing index of its latest 13F report. The pin's label names the source and its date.
What we searched
On we read every firm's latest Form ADV in the SEC monthly file by its CRD and searched 13F reports by the CIK on its Form ADV record. Of the 15, 15 report on a current Form ADV and 2 file 13F reports.
Words
Each firm's kind is read from its Form ADV: a wealth manager advises individuals and offers financial planning (Items 5.D and 5.G); "also a broker-dealer" where Item 6.A is checked. Firm names only: no person, contact or website is shown.
Sources and dates
FigureSourcePeriod, read
Assets, private funds, client types, main office, employeesSEC Form ADV adviser data, October 2026 report, and each adviser's Form ADV as filed, 15 advisersFilings to 2026-10-01; read 2026-11-06
Reports of listed stocks (13F filer)SEC EDGAR Form 13F, 2 filers, by the CIK on each Form ADVLatest filing; read 2026-11-06
Main office to metroHUD USPS ZIP to county crosswalk, 2026 Q2, and the Census metro delineation, July 2023Read 2026-11-06
LogosNone shown: each firm has a monogramRead 2026-11-06

Cite as: Praxis Rock Advisors, "Wealth Management Firms (RIAs) in Greensboro," updated November 6, 2026, praxisrock.com/resources/investors/wealth-management-firms-greensboro

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